NEW Insider Survey - We Want YOUR Opinion
THE INSIDER SURVEY
Hey girls! We want and value YOUR opinions – so let me have it and I want to hear them all! I put together some questions below of what I am dying to know from you - our own fashion advisors.
Do you have a recent magalog handy? If not, click on this link to refresh your memory. take a few minutes and answer the questions below. I appreciate your help! Thanks!
1. When you receive ads in the mail, which ones do you pay attention to?
2. Which retailer’s advertisements grab your eye and why?
3. Who sends you the best advertising or catalog?
4. When you get the Lane Bryant magalog – what are your first thoughts?
5. What is Lane Bryant doing right in its advertising?
6. What is Lane Bryant doing wrong in its advertising?
7. Does the Lane Bryant magalog look expensive, not expensive, or inexpensive?
8. What are your favorite things about the Lane Bryant magalog?
9. What don’t you like about the Lane Bryant magalog?
10. And last but not least – what store do you buy most of your clothes?
Member Comments
Most Recent Comments
sally42
1) When I get ads in the mail I normally look for sales. 2)All the ones who carry my size. 3) Well I've to say Lane Bryant and Victoria secret. 4) I normally look for sales. 5) I'd have to say it's magalog. 6) I think people are watching out how they spend there money. 7) Not expensive. 8) The sales. 9) I think It's great like it is. 10) Lane bryant and JC Penney.
Replysally42
I am a crossdresser who loves to shop at Lane Bryant and Victoria Secret.
Replyshoeho
1)LB, Talbots, Bloomingdales and NM. Those are the stores that consistently have my size (16-18) in a wide selection. 2)All of the above. Bloomingdales and NM are a little harder to navigate. LB and Talbots are easier, as virtually ALL the merchandise comes in my size. 3)Talbots, and no one else even comes close. 4)Usually that the merchandise is too trendy or young for me. I have to deconstruct the outfits in my head to come up with pieces that are appropriate for me. 5)The magalog is good. Makes the merchandise look to be of higher quality/price point than it actually is. 6) You need to consistently list fiber contant in the magalog AND on the website. I live in SoFL. Polyester does me NO good at all, it's way to hot here 90% of the time to wear it. 7) You're doing a good job of making the merchandise look more expensive than it is--sometimes that backfires. 8) Usually shows all colors/options for items. The editorial photography is well done. 9) Many times the fiber content is missing. 10) Talbots. I DO love the "right fit" jeans at LB, and would buy RF trousers if they came in a better quality fabric.
Replyalbertajaned
I buy most of my clothes from JCPenney and Macy's. I would buy more from LB but you all are sometimes just too high for the basics-- cami's and button down shirts. I like the magalogs especially the lingerie pictorials-- those are the best. Sometimes, you do overlayer the models-- but recently that's been better. Don't forget your business minded customer's though. I know a lot of young people have to come to LB, now-- but your base has been and will always be cuttiing edge, intelligent women who don't layer t-shirts or wear big bangles. Take a cue from Michelle Obama and have more print dresses and solid cardigans that can be belted with wide leather belts please and I know Spanx is in-- but please, please-- shoe off some of your LB tights on the models in texture-- that's very hot still, hello... The magalogs do look expensive and I must say that Spiegel sends out the very best catalogs. I love them and buy from them at least once a season. I think that as far as retail ads go for clothing-- no one is really winning any points right , now. Sorry--
ReplyJenniL
1. I like the "magalogs" better than the postcards, especially when they include coupons. 2. I like LB's advertisements because they use real women with curves, not stick figures wearing dental floss. 3. Again, LB because I can actually see myself wearing some of the fashions, not beating myself up because I'm not a stick figure and can't wear the latest fashion trends. 4. Love the jewelry! 5. I like the high-fashion look. 6. Would like to see some more "everyday" wear. 7. Looks expensive (is kinda expensive - but when you use the coupons and real women dollars, your cost per wear is just pennies because the clothes are made very well and last a long time). 8. Being able to see the latest fashion trends on fuller figured women. 9. Not really a magalog comment, but what I would like to see is LB carrying more "Short" sizes, not all plus sized women are tall and I usually have to have clothing (tops and bottoms) altered. 10. I buy most of my clothing at LB and JCP.
Replykelly5862
1. The cover needs to have something that catches my interest unless I have an immediate need for the items. 2. Victoria Secret...my daughter is young and they send tons of catalogs. I enjoy the layout and interesting layouts....even if I cannot wear their clothes. 3. Victoria Secret. 4. Is there a good coupon? 5. It has improved a lot. I like the more modern layouts and outfits that you can really wear. 6. I would like to see models that look more like a plus size woman. 7. Expensive 8. Outfit ideas and able to view trends. 9. Would like to see more of the new items included. 10. Lane Bryant. A side note, I would LOVE to see you all carry bras that will fit a woman that wears a 26/28. Why did you stop carrying 48 except in a bra with NO support? It is frustrating that I cannot get the cute bras. I am forced to shop elsewhere. So much for one stop shopping.
Reply2share
1. First looking at the offers, coupons, % off, free shipping 2.
Replylanesgirl
I really like the new magalog format. It helps with ideas of combos. It does look expensive but you find out some of it is a real value. I of course love discounts like the ones you offer. I really don't shop anywhere else. However I will go to wallmart to buy thing like exercise wear or plain sweats but these are usually clothes I wear at home. I would like to see more fashion forward and comfortable footwear,swim and exercise gear. Not all fullfiguers are tall with big hips so I have really enjoyed the new slim jean fit.Seven is a bit pricey when your other labels look just as good or in some cases better. I would also like to see a change up in models, once again we are not all tall and big of hip.Some of us (alot of us ) are short and round with thinner hips and thighs. Thank you for your interest Lanesgirl
Replysherrimc
1. The ones with coupons 2. Macy's for plus sizes - great pics 3. Macy's 4. Where's the coupon?? 5. Picturing great outfits in the ads 6. Some outfits (like the horse rider ones) are a little crazy and I think "who would wear that?" 7. Expensive 8. Outfit ideas 9. The cacique section - that stuff I have to see in person to buy 10. Lane Bryant
Replynjbchgirl1807
1. coupons are a major draw to me. or sale items. 7. yes lane bryant is expensive but great quality 10. lane bryant is where i mainly shop
Reply